Calling all brands of the future

There’s been an explosion of independent brands in recent years, many of them online. And while more choice and less gatekeeping are fantastic things, it makes it harder for even the best brands to be heard, evolve and scale. So how do you turn a good product into a great brand?

And Rising is one of Europe’s leading early-stage investment firms. But far from a conventional model, the London-based company instead offers creative capital – exchanging knowledge and expertise for equity, including access to a dream team of experts clued up on strategy, insight, comms, design, creative and media buying.

From product launch strategies to blueprints for sustainable growth, And Rising offers the tools for businesses to flourish, and has worked with companies like Sweaty Betty, Duolingo, Seedlip and Fiils. Most importantly, as a B Corp-certified enterprise, it invests in brands with similar values and vision, with an eye for truly sustainable game-changers that want to shape and innovate tomorrow rather than simply make profit today.

Also, in June, And Rising launched LA Rising: a $2 million creative capital fund for promising early-stage brands in Los Angeles. This is a chance for young businesses in the city to unlock their full potential and take the next step.

Click here to learn more.